MEDIA
FEATURED RESEARCH & EXPERTISE
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A selection of primary sources, which have featured my research and expertise
147 Elle France June 2024
Interview on the success of Vinted and second hand shopping platforms
146 Forbes.com May 2024
How Luxury Brands Fight To Remain Accessible
145 Forbes.com April 2024
ChatGPT And The Battleground To Recreate A Paid Market For Knowledge
144 Forbes.com December 2023
Scents Of Revolution: Niche Perfumes Are Redefining Luxury And Identity
143 The New York Times Dec 2023
Interview on Luxury Brands Introducing New lines of Watches inspired by Jewellery
https://www.nytimes.com/2024/01/18/fashion/when-jewelry-influences-watchmakers.html
142 Business Insider Nov 2023
Interview on GenZ & the meaning of success
141 Forbes.com October 2023
Circular Luxury Fashion Represents A Dilemma For Existing Brands
140 The Financial Times Oct 2023
Interview on brand extensions for luxury brands
139 L’Opinion Sept 2023
Interview on Quiet vs Luxury brands and consumers
138 The New York Times Sept 2023
Interview on luxury watches and buying behaviours (art collaborations)
137 The New York Times Sept 2023
Interview on luxury watches and buying behaviours (pricing)
https://www.nytimes.com/2023/09/13/fashion/watches-luxury-high-price.html
136 Forbes.com August 2023
The Rise of Lxuury Brands of Everything
https://www.forbes.com/sites/benjaminvoyer/2023/08/31/the-rise-of-luxury-brands-of-everything/
135 Spa Bath June 2023
Interview on the pay as you wish model
134 Europa Star June 2023
Interview on children’s socialisation into wearing watches
133 Forbes.com March 2023
Worth The Hype: Brands Fight To Remain Cool
https://www.forbes.com/sites/benjaminvoyer/2023/03/31/is-it-still-cool-to-be-hype/
132 Forbes.com February 2023
Article on the servicisation of products
131 Forbes.com November 2022
Article on the Rankings
130 Forbes.com October 2022
Article on the new challenges of customer service
129 Forbes.com September 2022
Article on the Metaverse
https://www.forbes.com/sites/benjaminvoyer/2022/09/06/what-if-consumers-do-not-need-the-metaverse/
128 Forbes.com August 2022
Interview on improving employees’ experiences
127 Revue RH&M February 2022
Interview on the GenZ Observatory
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126 Reveue RH&M February 2022
Interview on the launch and work of the GenZ Observatory
126 EconomyChosun (Korea) February 2022
Interview on the rise of veganism
125 BusinessInsider September 2021
Interview generational differences in the workplace
124 BusinessInsider September 2021
Interview on how to address social media issues in the workplace
https://www.businessinsider.com/how-to-navigate-social-media-when-your-boss-follow-you-2021-9
123 BusinessInsider September 2021
Interview on how Job Seekers Can Build a Social Media Brand to Boost Employability
122 The Choice September 2021
Interview on the future of remote work
121 Inews July 2021
OpEd on reporting numbers of Covid19 cases
https://inews.co.uk/opinion/covid-daily-cases-live-with-pandemic-behavioural-science-1080808
120 Inews July 2021
Interview on the habits resilience post Covid19
119 AVIVA Investors July 2021
Interview on the future of D2C
https://www.avivainvestors.com/en-gb/views/aiq-investment-thinking/2021/07/marketing-strategies/
118 Inews July 2021
On the role of numbers in shaping citizen behaviours
https://inews.co.uk/opinion/covid-daily-cases-live-with-pandemic-behavioural-science-1080808
117. Inews July 2021
On the new normal and return to old habits
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116. The Financial Times December 2020
Podcast on working from home
115. The Evening Standard November 2020
Online / magazine interview on the long-term psychological consequences of lockdowns
https://www.standard.co.uk/insider/lockholm-syndrome-lockdown-home-comforts-b79303.html
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114. CGTN November 2020
5mn TV interview on Black Friday sales in France
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113. BBC World November 2020
Live 4mn TV interview on cultural differences in C>ovid19 reactions
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112. THE INDEPENDENT October 2020
Interview on Covid19 and community support
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111. Inews July 2020
Interview on getting back to work
https://inews.co.uk/news/uk/working-from-home-advice-uk-government-back-to-work-office-557633
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110. Inews July 2020
Interview on the role of norms in wearing a facemask
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109. NowFashion June 2020
Interview on the psychology of fashion in a crisis context
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108. The Washington Post June 2020
Interview on trust in crisis communication
107. ThePeople – Trend Agency June 2020
Foreword to the ‘Great Reset’ trend report on Covid19
106. The Daily Telegraph June 2020
Podcast interview on behavioural science and rules and norms management
http://www.playpodca.st/coronavirus
105. Inews June 2020
Interview on the psychology of wearing a facemask
104. The Daily Telegraph May 2020
Interview on the psychology of entertainment
https://www.telegraph.co.uk/tv/0/quarantainment-certain-tv-shows-have-become-mega-hits-lockdown/
103. CGTN Europe on Sky May 2020
TV Interview on the concept of social bubbles
102. The Sunday Telegraph 10 May 2020
Interview on the psychological effects of the lockdown
101. The Daily Telegraph Podcast 8 May 2020
Interview on understanding out of lockdown behaviours
http://www.playpodca.st/coronavirus
100. Inews April 2020
Interview on changing consumer habits due to the lockdown
https://inews.co.uk/news/long-term-coronavirus-lockdown-behavioural-changes-stockpiling-2847855
99. Inews April 2020
Interview on psychological drivers of lockdown adherence
98. Inews April 2020
Interview on social identity and the ‘clap for our carers’ social phenomenon
https://inews.co.uk/news/clap-for-our-carers-nhs-key-workers-applause-thursday-why-explained-2559472
97. The Daily Telegraph Podcast 27 April 2020
Interview on goal motivation theory applied to out of lockdown psychology
http://www.playpodca.st/coronavirus
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96. LBC News April 2020
Interview on the psychology of pandemic-related behaviours
https://www.lbcnews.co.uk/uk-news/life-after-coronavirus-lockdown-what-could-it-look/
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95. The Daily Telegraph Podcast April 2020
Interview on adherence to lockdown measures
http://www.playpodca.st/coronavirus
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94. The Daily Telegraph Podcast March 2020
Interview on buying behaviour in relation to COVID 19
http://www.playpodca.st/coronavirus
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93. Channel 4 March 2020
Interview psychological consequences of COVID-19
https://www.channel4.com/programmes/coronavirus-are-we-doing-enough/on-demand/71316-001
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92. WIRED March 2020
Interview on panic buying in relation to COVID 19
https://www.wired.co.uk/article/coronavirus-stockpiling-supermarket-chaos
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91. LSE MAGAZINE February 2020
Interview on sustainability and fast fashion
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90. TRN February 2020
25mn TV Panel discussion and interview on the comparison culture & social media
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89. BBC World Service January 2020
Radio interview on consumers’ reactions to the coronavirus outbreak
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88. CGTN Europe on Sky November 2019
5mn live interview on Black Friday, sales, and consumerism - .5 Billion viewership
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87. PulP March 2019
People power - The packaging industry plays by the consumer’s tune
86. SurveyMag February 2019
Interview on the role of emotions in consumer behaviour
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85. Inews January 2019
Interview on Veganism and social identity
https://inews.co.uk/inews-lifestyle/food-and-drink/why-people-hate-vegans-greggs-sausage-roll/
84. BBC Radio 4 April 2018
Interview on The Followership Game
https://www.bbc.co.uk/programmes/b09xjw3y
83. BBC World January 2018
Live interview on ‘Nutella Riots’ in France
82. LSE IQ Podcast January 2018
Interview on what makes great leaders
81. Canvas8 November 2018
On the psychology of seasonal shopping
80. ITV News October 2017
Interview on the decision making aspects of choosing high sugar meal-deals
79. LSE Research insights video October 2017
5mn video summarising my research on self-construal theory
78. You & Your Wedding August 2017
Evolutionary aspects of female friendships
77. Talk Radio UK Breakfast News June 2017
On the psychological aspects of Fathers’ day
76. BusinessWeek June 2017
On corporate ethics and consumer decision making
75. The Sunday Times June 2017
On lifestyle gurus
74. Racked April 2017
Is British Fast Fashion Too Fast?
73. LSE News Website - Media office October 2016
Series of short videos covering the marketing aspects of the US presidential elections
72. Stylist January 2016
On the psychology of planning holidays
72. The Pool Novembre 2015
On Black Friday Sales
71. The Telegraph Novembre 2015
On choice and anxiety
70. TBS eFM Primetime Novembre 2015
20mn Radio interview on Korean Radio discussing luxury marketing
69. Women's Wear Daily Septembre 2015
On the impact of the migrant crisis on consumers’ behaviours
68. Basque TV August 2015
TV Interview on the use of Big Data to deliver targeted advertising
67. The Telegraph August 2015
On the psychology of blogging on taboo subjects
66. Expansión August 2015
On the use of Big Data to deliver targeted advertising
65. TheWebPsychologist July 2015
30mn interview covering my research and consulting activities
65. BBC News July 2015
On ‘pay-what-you-want’ pricing strategies
64. BBC World May 2015
On adequately responding to PR crises
63. Editions Financials May 2015
On decision bisases – part of the Amex cardholder newsletter
62. GDR Creative Intelligence April 2015
On adapting brands and retailing to different cultural contexts
61. Bloomberg April 2015
On consumer shopping habits
60. Telegraph January 2015
On the psychology of social desirability
59. PsychologicalScience.org January 2015
Featured in the ‘members in the news’ section, on the psychology of leadership
58. The Economist January 2015
On the psychology of teamwork
57. The Debrief UK Decembre 2014
On the use of social media around Christmas
56. The Debrief UK Decembre 2014
On the psychology of defriending on social media
55. Bloomberg Business Week November 2014
On the consumption of premium alcohol at home
54. The Debrief UK November 2014
On the psychology of setting up friends
53. SKY NEWS November 2014
On the psychology being ‘rent a friend’ websites
52. CNET October 2014
On the renaming of the Chinese Huawei brand in Europe
51. LSE Connect Summer Issue 2014
One-size-fits all international marketing strategies are a recipe for failure
50. The Debrief UK September 2014
On the reasons why the ice-bucket challenge went viral
49. Psychologies, UK September 2014
Barriers and benefits of spontaneous decision-making
48. ELLE Magazine, Denmark September 2014
Q/A on creativity
47. The Washington Post August 2014
Edited article on Branded Tattoos
46. The Conversation UK August 2014
Article on Branded Tattoos
45. The Daily Mail Online July 2014
Fancy seeing you here! Meeting work colleagues on holidays
44. BBC News, UK July 2014
On consumers’ identities and the use of brand names and logos as tattoos
43. The Telegraph, UK July 2014
On e-stalking behaviours
42. Index N Censorship July 2014
On advertising in the media
41. Issuu.com, UK June 2014
On consumers’ relationships with digital platforms
40. Metro, UK June 2014
On the benefits of spontaneous holiday decisions
39. The Debrief, UK June 2014
The effect of Social Media on Spending Behaviours
38. MARIE-CLAIRE Australia June 2014
On the use of photo-sharing applications (Instagram, Flickr…)
37. Yahoo Finance May 2014
Burberry needs to reinvent itself again
36. CNBC Europe May 2014
4mn live interview on Luxury goods in China
35. The Telegraph UK April 2014
On the psychology of mothers – daughters relationships
34. The Debrief, UK March 2014
On the psychology of sexting
33. MSN Money March 2014
The secret to poundland’s success
32. BBC Radio 4 March 2014
On the consumer psychology of poundshops
31. The Debrief, UK March 2014
On the differences between face to face and virtual communication
30. The Conversation UK February 2014
Article on Chanel’s e-commerce strategy
29. LSE News Website - Media office February 2014
2mn interview on cross-cultural differences in consumption
28. CNN International February 2014
On the role ‘secret formula’ of Coca Cola as a marketing strategy
27. The Telegraph January 2014
On the psychology of self and others perception
26. The Telegraph November 2013
On the psychology of guilt
25. The Telegraph Weekend Magazine Novembre 2013
On the psychology of online forum participation
24. The Telegraph October 2013
On the psychology of female friendships
23. Bloomberg BusinessWeek Septembre 2013
On the consumer psychology of men’s cosmetics
22. AutoRevue (Austria) August 2013
Legendary cars and communities of consumption
21. The Look Book Magazine (UK) July 2013
On the importance of first impressions
20. The Telegraph June 2013
On the use of online media in identity construction
19. Sky News – News at 6 March 2013
4mn live interview on manufacturers reducing the size of products instead of increasing prices
18. Psychologies, magazine March 2013
On the Women-Child and the psychology of adultescents
17. The Telegraph February 2013
On the use of new medium of communication in relationships
16. Bloomberg BusinessWeek January 2013
On the marketing value of the brand HMV
15. Capital Weekly (Bulgaria) December 2012
On the consumer aspects of the ‘Gangnam style’ phenomenon
14. RSI (Swiss National Television) December 2012
On the psychology of pound-shops
13. CNBC.com December 2012
On the success of pound-shops
12. BBC News website December 2012
Featured interview on the psychology of pound-shops
11. BBC Radio 4 December 2012
On the psychology of pound-shops (broadcasted on the 11/12/12 and 28/01/13)
10. BBC 2 Newsnight December 2012
On consumers’ power and boycotts (broadcasted on the 3/12/12)
9. Bloomberg BusinessWeek October 2012
On the success of hair-removal products in China
8. Financial Times July 2012
On consumerism movement in the UK
7. DigestMag June 2012
On the role of packaging for lower end private label products
6. AGEFI Hebdo May 2012
On the marketing consequences of sponsoring an Olympic event
5. Bloomberg BusinessWeek March 2012
On dishwasher market penetration in the UK
4. BBC World – Spanish edition November 2011
On a Freudian perspective on Ipads & Iphones (in Spanish)
3. Psychologies, magazine October 2011
On the Fear of Missing Out (FOMO), October 2011 issue
2. Channel 4 March 2011
On British Identity & social identity
1. BBC1 Breakfast News Feb 2010
On the “big-lottery win” and psychological consequences of winning the lottery
SOCIAL MEDIA & WEB
Behavioural Economics LinkedIn group: co-manager of the Linkedin group on behavioural economics (22,000 members during 2013 - 2015 period), awarded ‘top influencer’ of the week on several occasions
Blog Posts, hosted by the Creativity Marketing Centre at ESCP Europe
9/12/2015: Black Friday, Cyber Monday, What drags consumers to these? How creative are marketers at crafting promotions?
30/01/2015: Reinventing supermarkets in the post price-war era
7/08/2014 Brands on the Skin: Which Brand would you choose for a Tattoo?
23/05/2014 Luxury Marketing in Asia: Time for a More Creative Approach!
10/03/2014 To think positively or not to think positively about one’s future, that is the (research) question!
20/02/2014 Coca Cola’s Secret formula: an ancient creative marketing recipe
01/11/2013 Marketers are creating value for companies. But are they creating value for consumers?
24/04/2013 Harnessing consumer creativity: a difficult but rewarding task
19/03/2013 Being creative in marketing research: the rise of modern technologies
07/01/2013 The Vicious Spiral of Consumer Expectations of Creative Brands
21/11/2012 Being creative in a non-creative industry
09/11/2012 Who's creative, who's not?
14/10/2012 Educating customers: a challenge to marketers’ creativity
02/10/2012 Where is creativity in consumer research? Reflecting on creativity in academic marketing research.
14/09/2012 On simplicity: Why being creative can mean doing things simply.
9/06/2015: BSc in Management: Get support to find your first job!
26/03/2015: BSc In Management: Our Teaching Philosophy
17/02/2015: Education matters! How to choose the right undergraduate programme
20/1/2015: Designing an Innovative Bachelor in Management
12/11/2014: You’re never too old to innovate!
25/02/2014: Who's creative, who's not
Behaviousaleconomics.com
02/09/2015: Behavioural Economics and Healthcare: A Match Made in Heaven
Website
www.benvoyer.com: averages 100+ pages viewed per week; top visitors from UK, USA, China